Voice In Canada Flash Briefing #295

Hey there, it’s Teri here with your flash briefing for…, what’s the date today? December 8th. It’s your flash briefing and it’s Teri here. Hope you’re having a great day. Today, I want to talk about the differences between what is going on with the French Canadians and English speaking Canadians in terms of voice speakers. So it’s not just specific to Alexa here, but I thought that would be an interesting topic for us being Canadians, for the most part.

I know we’ve got Americans, and we’ve got listeners from all over the world, but here’s the deal. There’s been some research done and it shows that there are some differences in the way that English speaking and French-speaking Canadians are using their smart assistance.

Now, granted, a lot of this may be due to the fact that the speakers were available to the English speaking regions of Canada prior to the French-speaking region, but nevertheless, these are some of the differences.

So French Canadians seem to be having a little more fun with voice search while English speaking Canadians are very practical, like setting alarms and that sort of thing.

Voice in Canada Flash Briefing Quote 295

So French Canadians seem to be having a little more fun with voice search while English speaking Canadians are very practical, like setting alarms and that sort of thing. About 40% of English Canadians are using the technology regularly or occasionally compared to only a third of French Canadians.

English Canadians tend to like to use the technology more to find a local business with the search function, whereas French Canadians, they prefer to use the technology to get more information on a product that they’re interested in. And, here’s one final one, which is quite interesting depending on how you interpret this.

English Canadians utilize voice technology significantly more while driving and at home compared to French Canadians who utilize it with friends or in the bedroom. You can take from that what you want. Anyway, enjoy. Have a great day. I hope you found that interesting and I will talk to you tomorrow. Take care.

Useful Resources

Listen on your Echo Device! Easy as 1-2-3!

Voice in Canada Skill Logo1. Open your Alexa app and click on the Menu button > Settings > Flash Briefing.
2. Click on “Add Content” and search for “Voice in Canada”.
3. Click on “Voice in Canada” and the Enable button.

Alexa, what are my flash briefings?

Alexa, what’s in the news?

You can also subscribe on your Favourite Podcast App!

Subscribe on iTunesSubscribe on StitcherSubscribe on Google PlayButton-AnyPod-small

For more information about the flash briefing or to get in touch with me, feel free to click on the button below! I look forward to hearing from you!

Hit me up!